to cut marketing and service costs by 20-30%.
Fewer forms and brochures, fewer calls to your service center, streamlined processes — these are some of the money-saving fruits of simplification, particularly Macrosimplification™. Our record on this point is impressive. Past Haykel Group projects have typically delivered annual savings of 20-30% over past expenditures.
Savings can also accrue from plain English marketing efforts. These tend to convert your prospects into buyers more quickly and efficiently. Both ongoing and new business efforts benefit from the sharper focus that simplification brings.